The ESE Specialised Programme in Digital Marketing is designed to further develop participants’ marketing skills in the ever-changing environment of the Web, with a deeper understanding of the different tools and  scenarios that characterize an Online strategy. Since Digital Marketing is above all an art, a curated and well-executed expression of creativity that is able to launch brands into uncharted territories, we will work on using digital tools to explore the human side of communication and build effective strategies.

Distinctive Features
  • Duration: 10 weeks
  • 1 Module that requires 2/3 in-class hours per week, for a total of 8 /12 weekly hours (Monday-Friday)
  • Customise your Study Plan
  • Live Virtual Classrooms with ESE Faculty
  • Study Synchronously with ESE students worldwide
  • Meet Industry Specialists
  • Exclusive Live Workshops and Master Classes
  • Individual Attention
  • ‘Exduco’ Synchronous Virtual Classrooms
Rationale, Aims and Learning Outcomes of the Programme

The course will prepare participants for a wide range of activities such as Content Marketing, Search Engine Optimization, Social Media Marketing  and Insights Analysis enabling them to enter into digital marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion and content strategy on the web.


INDICATIVE MODULES

 

  • Digital Marketing

Study Plans may be customised according to the student’s background and objectives.

Recognition and Awards
Upon completion of the programme, participants will be awarded an ESE Certification of successful completion of the programme.

I have dreamed a School that believes that happiness is economy…
that only a man who dreams can create wealth… a School where a new generation of leaders will learn that economics is the Art of Dreaming…”

- Elio D'Anna, ESE Founder and President

Customise Your Study Plan

Students have the unique opportunity to attend all active classes during the first 2 weeks and then choose up to 4 modules to follow throughout the term.

Exduco – Bring Out Your Uniqueness

The aim of the European School of Economics is to focus each of its students on the uniqueness of his own dream.
“ESE declares a revolutionary right, one never sanctioned by Charter nor proclaimed  by any manifesto or movement – the right of young people to dream and see their dreams realised.”

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