The Events Management industry is fast- paced and very competitive, where the public requires a highly trained and professionalized workforce to satisfy the increasing demand for specialized services to meet the latest market trends.
With its multifaceted role, which includes planning, organisation and execution, event management requires a thorough grasp of key procedures, such as forming an initial concept and targeting an audience through market research, as well as branding and sponsorship.
The 3-month programme in Events Management aims to equip students with essential knowledge and skills needed to excel within each stage of the event management process. The course covers such topics as conceptualisation, planning, marketing, budget forecasting, event execution and post-event analysis.
KEY FEATURES OF THE EVENTS MANAGEMENT PROGRAMME:
• Three intakes per academic year: January, April, September
• 3 Months + 3 Months (Optional) Internship
• 4 study modules
• Workshops, guest lectures, company visits and extracurricular activities
• Compact class sizes
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